How PSG & Nike Created Football’s Most Fashionable Club

Paris Saint-Germain has managed to construct one of many world’s prime sports activities manufacturers. We glance into their technique and the way it’s associated to their collaboration with equipment sponsor Nike and the Jordan model.

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Timestamps
00:00 PSG Beginning Place
02:00 Model Technique – A Membership for the Tradition
03:14 Air Jordan Model
04:10 A Good Match
06:43 Future Success?

About
Athletic Curiosity is a video essay collection that investigates enterprise tales from the world of sports activities.

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  Sources
https://www.lemonde.fr/football/article/2018/11/02/football-leaks-le-psg-aurait-use-d-un-dopage-financier-avec-l-aide-de-l-uefa_5378262_1616938.html

https://www.sportspromedia.com/news/jordan-brand-psg-sponsorship

https://psgtalk.com/2018/09/what-does-psgs-partnership-with-jordan-brand-mean/

https://psgtalk.com/2018/07/paris-saint-germain-the-club-for-the-culture/

https://psgtalk.com/2020/01/psg-valued-at-more-than-1-billion-10-year-growth-percentage-tops-manchester-city/

https://www.sportspromedia.com/news/psg-fanatics-ecommerce-merch-nike-jordan

https://musebycl.io/sports/inside-psgs-grand-plan-become-worlds-coolest-sports-brand

https://sponsorship.sportbusiness.com/news/psg-on-track-to-break-one-million-shirt-sales-driven-by-jordan-range/

https://bleacherreport.com/articles/2796137-brand-psg-how-paris-saint-germain-aim-to-become-the-worlds-trendiest-club

https://www.forbes.com/teams/paris-saint-germain/#8f1a6cf51f4a

http://www.sportune.fr/business/psg-sponsor-par-sponsor-le-detail-de-ce-que-lui-rapportent-tous-ses-partenaires-199898

https://www.ft.com/content/ae88a0b2-b53a-11e3-af92-00144feabdc0

#psg #nike #soccer #jordan

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