Why Vans Wants to Own Skating

Vans is the #1 skateboarding shoe firm on the planet, having turn into the uniform of selection for skaters, bikers, surfers and snowboarders alike. However how did a small, family-owned enterprise obtain such success when dealing with competitors from rivals like Converse, newcomers like Beneath Armour, and sneaker giants like Nike?

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Timestamps
00:00 Intro & Historical past
01:49 Vans & Skate Tradition
03:55 Rise & Fall
05:03 Transition to Advertising Firm
08:55 The Future?

About
Athletic Curiosity is a video essay sequence that investigates enterprise tales from the world of sports activities.

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